North Star Story
Case study:
Slumber Organix
This incredible company is deeply rooted in people and purpose. I worked with them in 2021, creating core stories to support their vision to become the world's leading business for good in the sustainable textile industry.
Slumberorganix are a company made of women who use their hands, hearts, and heads to produce the finest 100% organic textiles that protect the planet and support her people to thrive.
At every stage of their process they choose ecologically and socially responsible resources. Based in East Germany, their Plauen factory employs local women and they also actively contribute to the well-being of communities in Africa by planting one mango tree for every product sold, in partnership with BIGI.
“Her enthusiasm has been a red thread throughout her work, her skills and work is characterised by creativity, innovation and integrity. Sally was able to understand our brand purpose, to implement our ideas but also to provide critique when needed. With her work she set the foundation of our brand identity and brand growth. It has been a pleasure working with Sally!”